No, MuscleTech is not an Indian brand. It is a global diet supplements brand that is owned by Iovate Health Sciences Inc., a Canadian company. MuscleTech has grown in international recognition for its extensive range of dietary and sports nutrition products. MuscleTech is now part of Xiwang Foodstuffs Company which is an Chinese company, following its acquisition in the year 2016.
MuscleTech Brand Details
- Founded: 1995
- Headquarters: Oakville, Ontario, Canada
- Parent Company: Iovate Health Sciences Inc.
- Acquisition Acquired by Xiwang Foodstuffs Company in 2016 for $584 million
- Essential Products Protein powders pre-workouts, creatine supplements and nutritional aids
About the Brand
MuscleTech has created a niche in the fitness and health market with new formulations such as Cell-Tech and Nitro-Tech. With an emphasis on recovery, performance and muscle building, it is aimed at both professional and fitness enthusiasts alike. Through the years the brand has formed alliances with famous athletes such as Henry Cavill, Ryan Hall, and Gracie Gold, increasing its standing within the fitness and sports sector.
Current Status
MuscleTech continues to invent by introducing products like its Prime Series, only available on Amazon. The brand has increased its global reach, with recent agreements to produce and market its products in Brazil. The brand is also active in research thanks to its collaboration in the Metabolism & Sports Science Lab at the University of Toronto.
Future Outlook
MuscleTech is determined to expand its international presence by establishing new markets and working in partnership with health ambassadors. MuscleTech is dedicated to bringing innovative solutions for sports nutrition as well as addressing concerns over authenticity and transparency. With its extensive study and innovation, MuscleTech is poised to be a leading player in the fitness industry worldwide.
Conclusion
MuscleTech, despite not being Indian but has grown into an internationally renowned brand, offering nutritional products that are scientifically proven. Since the company’s Canadian beginnings, to it’s global markets, it is a symbol of quality and innovation in the field of sports nutrition.